September 3, 2015
Posted in deals, reviews

New A7rII reviews: ePhotozine: “fantastic camera”. Richard Auger: “right direction for landscape and fine-art photographers”.


The A7rII is in Stock at Amazon US and is now on top of the Mirrorless Camera Sales ranking. And here are two new camera reviews:

Film Photographer’s Review by Richard Auger.

I’m excited to have finally found a digital camera system that’s going in the right direction for landscape and fine-art photographers. Because Nikon and Canon stuck with the 35mm SLR format in the early 2000s, as well as the lack of viewfinder technology at that time, people like me have been stuck with the DSLR format. Its an exciting time for digital photography, where we finally are seeing some real camera choices. If only I could find a dedicated panoramic digital camera.

ePhotozine writes:

The Sony Alpha A7R II is a culmination of all the best features from Sony’s expertise rolled into one fantastic camera.

Exploring the A7rII, by a Sony newcomer (DearSusans).
Spanish review at Quesabesde.

September 3, 2015
Posted in reviews

Dpreview pulls apart Sony’s RAW compression: Indeed reduces dynamic range in certain situations!

Bildschirmfoto 2015-09-03 um 09.42.48
A7r (not new A7rII) vs D810 RAW comparison by Photographylife

Dpreview analyzed Sony’s 11-7 bit RAW compression to see if there are any issues with those files:

Overall, the effects of this compression aren’t often visually significant. Their impact should mostly be understood as a reduction in processing latitude, since it tends only to be when you push and pull the Raw files that the missing data becomes visible. The compression curve throws away more shadow data than would be ideal: reducing dynamic range. There’s a further reduction if you shoot in a mode that drops the camera into 12-bit readout mode. Meanwhile, the localized compression of tonal differences only has an impact near high-contrast edges.

I am 100% sure Sony will fix this on future cameras. There is simply too much talk about it to avoid the problem. I just hope it’s really possible to add “real 14 RAW” via firmware update on the current cameras. Hopefully Sony is not using some kind of unavoidable hardware compression on our cameras…

More articles about that matter at Diglloyd, Photographylife, Kasson.

September 3, 2015
Posted in news

Firmware updated for Techart EOS-E-mount adapter adds full A7rII 399 points phase detection support!


If you own or plan to buy the Techart EOS to E-mount adapter (here on eBay) than we have good news for you! Today the company released a new firmware 3.0 which adds full Sony A7rII support (Donwload at I means you can all those nice 399 phase detection points. Here is a video that shows how fast it works:

Links: Current Techart Sony adpaters are sold on eBay (See the list here).

September 3, 2015
Posted in news

Sony Tidbits…

The Track: Portrait Of A Runner:
from Mike Kobal on Vimeo.

The Track: field report shooting with the Sony FE 28-135mm, Zeiss FE 16-35mm and A7s (Mike Kobal).
40mm Voigtlander Nokton being used on a Sony A7…(Fridaysushi).
Alpha-7 II and iOS remote control (SonyAlphaForum).
Sony A7s for broadcast Part II (Cinema5D).

Pascal:this is a little bit off topic, but if you’re interested, I have published a small review of the panorama feature in LightRoom 6 using a Sony A7r and various lenses. It’s an amazing way of creating huge files. One of those in the article is 120Mpix and would print well 8 foot high. It’s also amazing for those, like me, who feel there are more beautiful frame formats than 3:2 :)

Karlton:My short film has just won Best Action Film for the My Rode Reel contest and it was shot entirely on the a7s. All between the hours of 1 am and 5 am. I’m quite excited about this, and really just feel like telling people, lol. Here’s the link:

Matt:a7s + Ronin m + beautiful model (warning: 18+ content!)

September 2, 2015
Posted in deals, news, reviews

First Tamron 35mm and 45mm f/1.8 lens image samples and full details.


Today Tamron announced two new great A-mount primes which could be interesting for E-mount camera owners too because we don’t have cheap and fast native E-mount primes yet. So first of all you can preorder them now here:
Tamron SP 35mm f/1.8 Di USD Lens for Sony A at BHphoto.
Tamron SP 45mm f/1.8 Di USD Lens for Sony A at BHphoto.

To see all specs and some really great image samples check out here:
Tamron SP 35mm f/1.8 Di special Tamron page (Click here).
Tamron SP 45mm f/1.8 Di special Tamron page (Click here).
If you read German there is a greta test over at The reviewer says the lens quality is superb and easily resolves the 50MP from the Canon 5dsr. So if you are going to use this on the Sony A7rII you will be fine!

And this is Tamron’s official introduction video (note the lens comes for Nikon and Canon mounts too)

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