New Sigma 12mm f/1.4 APSC lens tests

Preorders:
Sigma 200mm f/2.0 at BHphoto, Amazon, Adorama, FotoKoch, FotoErhardt, Calumet, WexUK.
Sigma 12mm f/1.4 at BHphoto, Amazon, Adorama, FotoKoch, FotoErhardt, Calumet, WexUK.

Sigma 12mm F1.4 DC review at SonyAlphaBlog:

The Sigma 12mm F1.4 , if the very first F1.4 wide angle for APSC, it is a little gem : light and compact, excellent sharpness on the entire frame, very good Af, color rendering, bokeh , resistance to flare and sunstars and an aperture ring

Youtube videos and reviews:

Insider info: Ricoh GR IV preorders are HUGE and Sony should learn the lesson!

Since today the Ricoh GR IV is available for preorder at B&H Photo, Adorama, Amazon, FotoErhardt, Calumet, Fotokoch, WexUK.

I talked to some major EU and US managers and preorder numbers for the Ricoh GR IV are huge! Sony will benefit from it as the new 25.7MP sensor is made by them. But again, I do hope Sony learns this lesson and will make a Sony RX100 with an APS-C sensor! You want this too right?

Aiarty Video Enhancer V2.5: Color Correction, AV1 Export, NVIDIA Boost + Upgrade Deal

 
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Aiarty Video Enhancer V2.5 delivers powerful upgrades for photographers and videographers. Fully offline for maximum privacy, it reduces noise, restores details, and enhances video quality—perfect for high-end footage from mirrorless and DSLR cameras.
What’s New in Aiarty Video Enhancer V2.5

  • Color Correction Controls: Fine-tune your footage with temperature, tint, exposure, contrast, saturation, and more.
  • Copy Subtitle Tracks: Preserve subtitles while enhancing or upscaling videos.
  • NVIDIA 50-Series Boost (Windows): Faster, smoother processing with the latest GPUs.
  • AV1 Export (Mac): Output high-quality videos with the efficient AV1 codec.

Free License & Limited-Time Upgrade Deal

Last-Minute Launch Offer: Try a free license on your footage—no watermarks.

Limited-Time Upgrade Deal: Use the exclusive coupon to get an extra discount on the Lifetime License — the best price available. This one-time payment covers up to 3 devices, includes unlimited access to all features and free updates forever, and comes with a 30-day money-back guarantee.

What Professionals Are Saying

A Sony A7S III User
“Tried AIarty video enhancer and I am very impressed. It achieved better sharpness and denoise than other tools I use for video. It’s got a nice simple user interface that is easy to use. I just want it to work and don’t want a ton of sliders I have to change. I like the turbo mode which makes processing faster.”

Tests from a Singapore Videographer

Footage recorded in 4K and slowed down by 50% using Aiarty Video Enhancer.

Footage recorded in FHD, 240fps, then upscaled to 4K using Aiarty Video Enhancer.

New! Color Correction with Precise Control

Aiarty Video Enhancer adds color correction controls in the latest version, letting you fine-tune every detail of your shots. Adjust white balance, exposure, contrast, saturation, highlights, shadows, and more—all within a single, streamlined color panel.

Key Features of Aiarty Video Enhancer

  • Reduce Noise & Recover Details – Ideal for low-light, high-ISO, or compressed footage from mirrorless and DSLR cameras.
  • Upscale to 4K for Larger Screens – Bring older FHD or drone footage to life on TVs, monitors, or projectors.
  • Refine Soft or Slightly Out-of-Focus Shots – Subtly restore natural sharpness for a more polished look.
  • Slow-Motion & Audio Enhancement – Smooth out playback and improve sound quality directly from your camera files.
  • Optimized AI Models – Up to 95% GPU efficiency for high-performance editing on powerful rigs.

Tips to Boost Post-Production Workflow

  • Turbo Mode – Faster exports without compromising quality.
  • Pre-Edit Tools – Cut, split, rotate, and flip clips quickly for efficient editing.

Limited-Time Upgrade Deal

To get the most out of Aiarty Video Enhancer, you can use the coupon for a special discount on the Lifetime License. One payment lets you use it on up to 3 PCs or Macs, includes all future updates for free, and comes with a 30-day money-back guarantee for peace of mind.

Learn more or try it free at aiarty.com

Ricoh GRIV on preorder now…the camera Sony should do!

The Ricoh GR IV is now available for preorder at B&H Photo, Adorama, Amazon, FotoErhardt, Calumet, Fotokoch, WexUK. While it’s not a Sony camera, it’s exactly the kind of compact I wish Sony would make. Just imagine an updated Sony RX100 with an APS-C sensor—it would fly off the shelves, just like the Ricoh has.

The GR III was already notoriously hard to find in stock, and now the GR IV improves on it in nearly every way—packed into an even smaller body.

What makes the Ricoh so special? It’s the only truly pocketable premium fixed-lens camera on the market. In comparison, the Fujifilm X100VI and Sony RX1R III are significantly larger. And let’s not forget: the GR IV is also the most affordable option in its class.

Let’s hope Sony finally gives us a compact APS-C fixed-lens camera. The demand is clearly there.