Sony doing very well in Japan! (+Sony HX100v, HX9v, WX10 Hands-On)

MirrorlessRumors posted a summary of the worldwide digital market trends and shares. The most interesting data are the market shares in Japan (sales shares for the first 9 months 2010):

Compact camera is lead by Canon 19.0%, followed by Casio 15.2% and Panasonic 13.9%
DSLR cameras is lead by Canon 32.0% followed by Nikon 29.4% and on third place we have Sony 13.1%.
Mirrorless is lead by Panasonic 38.7% followed by Sony 32.2% and Olympus 29.1%

Sony is Number three in the DSLR market and Number two in the new Mirrorlessmarket. That’s a huge success if you consider that in Japane 40% of all sold system cameras are Mirrorless!

P.S: Photographyblog posted a Sony HX100v, HX9v, WX10 Hands-On.

Sony NEX covers the end of the Space Shuttle Program

Dennis Biela contacted me to share his latest project he is going to realize with the help of the Sony NEX cameras:

Hi we have a project covering the end of the Space Shuttle Program and wanted to do 3D images for part of it. Problem is to get the spacing between the cameras correct to give the proper 3D affect and not give the viewer a headache. Plus even though Sony has a 3D effect built into the camera but it does not capture 2 images at the same moment in time one photo is taken then the camera moves and another photo is taken. Best solution we found for great quality and speed is 2 [shoplink 3003]Sony NEX-5’s[/shoplink]. One camera is inverted and we are using 2 [shoplink 5717]Nikon 20mm lenses[/shoplink] with [shoplink 5718]Nikon to Sony E adapters[/shoplink]. The cameras are fired though IR Bob Fisher the projects “Widget Guy” created the circut and the San Diego Air & Space museum restoration shop machined the bracket. Bob then put it all together. The small size and weight make working with two NEX-5 a breeze and no shutter lag.

Here is the various link to learn more about the project

our Facebook page

our funding page has a good video showing an overview to the project

SonyAlphaRumors wishes you good luck!

Sony patent for expanded dynamic range imaging device

Sony patented a new expanded dynamic range imaging device (Source: Egami). The following technology allows to simultaneously obtain a high sensitivity and low sensitivity signal from one single pixel! So there is no need to combine different images to create a HDR image. It will create a High Dynamic Range picture form the same Image. To bad it’s a patent only and we might have to wait for years before to see a camera using such a sensor :(

New Sony Cine Alta camera with over 4K !

A current Sony Cine Alta camera (not the rumored 8k camera!)

We are not talking about a new Alpha camera but it’s good to hear were Sony is going with their large sensor video cameras. According to fdtimesSony is planning to show the prototype of a new >4K motion picture camera at NAB 2011 (April)“.

They had the chance to see the camera. The camera has a PL mount, an 8K sensor(!!!) with 8768 x 2324 pixel single CMOS sensor (that’s 20.4 Megapixels), Super35 3-perf size, 16-bit RAW output, 16:8:8. SIMPLY AMAZING! To record all that data the new Cine Alta camera will take use of a 1 TB Memory Card!

Sony is really releasing one amazing video camera after another (remember the Full Frame and NEX videocameras). Would love they would be that fast in releasing Alphacameras too!

Toshiba and Sony Execute Definitive Agreement.

The Nagasaki Technology Center

On April 1 the Nagasaki Technology Center will be officially transferred from Toshiba to Sony. The purchase price is 53 billion yen. The acquisition should help Sony to increase the production capacity for wafers for CCD and CMOS sensors from about 25,000 to about 50,000 units per year. They will produce Exmor and Exmor-R sensors for both mobile phones and digital cameras.

Let’s hope this will help Sony to shorten the release time for some of their products (See A77 and the new fullframe cameras).