(UPDATE) Today Sony press event

UPDATE: Sony press conference is at 5:00 pm PST (Las Vegas time). And I will embed the live stream here on SAR!

So far I got NO reliable info about a possible Alpha camera announcement. All we know for sure so far is that Sony had a new camera code registered in Asia. And the A5000 is officially discontinued. But it might be that this camera will be announced in February before the CP+ show.

Note: We removed the previous SR3 ranked rumor about an Alpha related announcement. This because we learned right now that this announcement is about a new RX0 accessory. So nothing really exciting to see :(

The lenses we know are coming in 2018 and the lenses we might see coming


According to BHphoto the new Sony 400mm lens will ship in September 2018

In 2018 we will get a ton of new lenses! Here is the full roundup of what we will get and what we can hope to get:

These are the lenses we are 100% sure will be released in 2018:
Sony 400mm f/2.8 FE GM OSS
Zeiss 25mm f/2.4 FE
Laowa 9mm f/2.8 APS-C E-mount lens

These are some of the rumored lenses that could be announced in 2018:
Sony 135mm f/1.8 FE (80% chance to see this)
Sony 20mm f/2.8 (50% chance to see this)
18-55mm f/2.8 APS-C E-mount (50% chance to see this)
Sony 200-600mm FE (30% chance to see this)
Sigma 35mm f/1.4 ART FE (80% chance to see this)
More Sigma ART primes. Could be one or two of those: 14mm, 21mm, 50mm, 135mm (80% chance to see this)
Tokina Super Wide AF FE (90% chance to see this)
Tokina Fast Wide AF FE (90% chance to see this)
Tokina standard zoom AF FE (90% chance to see this but could be for early 2019)
Batis Zeiss FE prime lens (between 35 and 50mm)
Samyang AF lenses (unclear what focal length but there seems to be a 100/135mm prime and a zoom on their roadmap)

Interview with the Sony GM lens series developers: “we are developing new GM lenses”


According to BHphoto the new Sony 400mm lens will ship in September 2018

The Japanese site DC.watch posted an interview they had with the Sony GM developers. There is little inof about the future lenses to come. All we got is this:

– There will be no 35mm f/1.4 or 50mm f/1.4 GM version. At leats not for the next 2 years. The reason is that the Zeiss lenses are very new and it makes no sense to overlap specs.
– Sony is working busy on making new GM lenses. And the roadmap is based on the customers need (hint there might be a wide angle GM).

My bet is that in 2018 we will see a wide angle GM prime lens and a 135mm FE f/1.8 GM. And than of course we will get the already announced 400mm f/2.8 FE.

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(SR5) Zeiss will soon announce the Loxia 25mm f/2.4

Zeiss will soon announce a new Loxia 25mm f/2.4 lens. These are the psecs:

  • Presentation is in the first half of 2018. Probably around February
  • Filter diameter is 52 mm
  • The shortest shooting distance is 25 cm
  • (Test lens) Weighs about 393 g
  • Price is rumored ot be around 1299 Euro

List of current Zeiss Loxia lenses at [shopcountry 65655].

via Nokishita

(SR5) Nokton 35mm f/1.4 FE to be released in Japan tomorrow!


Image via Chassimages

The new Voigtlander 35mm f/1.4 FE lens will be officially announced tomorrow in Japan. Estimated price is less than 100,000 yen (under $900). This lens will be visibly smaller than the current 40mm FE lens:

The size will be about the same as the old Nokton 35mm f/1.4 M-mount version with adapter. And here is how it looks on my Sony A7rIII:

via Nokishita

(SR5) Sigma’s first FE lenses will be “ART” series

As you all know Sigma will launch new lenses designed for the Full Frame E-mount cameras. So far wit’s rumored the first FE lens (or lenses) could be announced in late February 2018. The first lens should be a 35mm f/1.4 FE.

Two sources now told me that Sigma plans to release as first “ART” lenses only. This means we should expect fast primes (and maybe later one zoom) aimed to achieve maximum quality. A full list of current Sigma ART lenses can be found here on BH. But the new FE lenses will have a dedicated design for mirorrless!

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Reminder:
The very same source whom shared the 100% correct ART prime lens rumor roadmap (read here) and leaked to us images too (read here) shared this back in September:

I got some sigma news this morning. The line up should arrive in February next year. The lenses should be the same focal length as the actual line up. 14mm, 24mm, 35mm, 85mm and 135mm.