(SR3) Sony planing a major announcement the second half of March?

I got two messages from two new sources. I am posting this in the hope trusted sources can confirm it:

Both new sources said Sony is planning a major announcement for the second half of March. They both added that there will be a new Sony camera (but they don’t know yet what it is).

It could be that Sony will show their new camera on March 18 at the Photography Show in Birmingham. But knowing Sony it could also be that they will announce it after the show by very end March. Anyway hope to hear back from my trusted sources soon to confirm this. So for now this is ranked SR3 only (50% chance it’s true).

What could we eventually expect to get from Sony? High on the list is the new 16-35mm F/2.8 GM. Still not sure if it’s the right time for the new High End E-mount camera release with dual card slot and bugger than A7 body.

In the meantime stay tuned on SAR! And if you think the A9 is something for you join the special Sony A9 group on Facebook (Click here) for more detailed coverage!

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Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

 

(SR4) Sigma will launch two new ART prime lenses this year: 14mm f/1.8 and 135mm f/1.8

Image on top shows the current 50mm f/1.4 A-mount ART lens

We have been told by a reliable sources that Sigma will launch two new ART lenses this year:

-14mm f/1.8
-135mm f/1.8

It’s yet unclear if there will be an A-mount version of those. While the current 35mm ART and 50mm ART are available for A-mount the 85mm ART is not. My guess is that as usual Sigma will first announce the Nikon/Canon/Sigma mount versions and maybe later the Sony A-mount and Pentax K-mount versions. That said these new Sigma lenses will get full electronic compatibility on E-mount cameras when you use the Sigma MC-11 Mount Converter.

if the Sigma 135mm f/1.8 is as least as good as the 135mm Zeiss but for under $1,000 well than I am sure the A-mount folks will be very happy about that new glass!

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Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

(SR5) Both 100mm STF and 85mm f/1.8 rumors were correct: Same sources confirm the new High End E-mount camera is coming!

Three trusted sources shared the correct info about the lenses and the announcement time:

1) 100mm rumor (lens announcement period got delayed. Probably because of the production issues we reported here).
2) 85mm rumor was spot on to
3) And so the announcement time rumor.

But what matters is that all these sources also confirmed this:

  1. 16-35mm GM is real deal
  2. New Sony High End E-mount camera placed above the A7rII is coming this year too! The name of the camera is unconfirmed but I call it tentatively “A9”.

The High End camera is probably the “new camera with very fast burst rate and AF speed, not the A7 series, not on CP+” that Sony Artisan Zhang Qianli was talking about on Weibo. And it seems likely it will be announced after the CP+ show is Zhang is correct in his statement.

I am now working with all of three of them to see what I can post about the new A9 soon…Stay tuned on SAR and join the special Sony A9 group on Facebook (Click here) for more detailed coverage!

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If you have some “rumor” to share just send me an anonymous messages here:
at sonyalpharumors@gmail.com or use the contact form you see on the right top of this site.

Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

(SR5) First image of the new Sony 100mm f/2.8 STF and 85mm FE lens!

UPDATE: Announced!

Preorders start 10am NYC time Thu Feb 9:
100mm f/2.8 STF FE at BHphoto, Adorama.
85mm f/1.8 FE at BHphoto, Adorama.
HVL-F45RM Wireless Radio Flash at BHphoto, Adorama.

 

Hot! This is the first image of the Sony 100mm f/2.8 STF lens! And below you can find the image new 85mm f/1.8 FE lens. Glad to hear both our rumors were true!!!! (See 100mm rumor and 85mm rumor..althaugh 100mm release got delayed because of manufacturing issues)

The lenses will be announced soon! Stay tuned on SAR!

Getting conflicting reports about a possible Sony announcement today or the next few days…

As you know Sony is keeping the announcement dates are very secret with no one outside Japan being informed about when they will announce new stuff. But something is going on folks as I received three different reports from three independent sources (who shared correct info in the past) that Sony will soon announce new FE lenses.

Two of the sources said that they cannot be 100% sure yet but they heard about a possible announcement today or the coming few days. But they stressed to say that they still got no 100% confirmation and will come back to me as soon as they can confirm this.

What all the info I get have in common is that they all talk about new FE lenses while there is yet no info about new FE cameras….

So stay tuned the coming hours and days as we might get some surprise!

To sources: Drop me a message at sonyalpharumors@gmail.com or use the contact form you see on the right top of this site!

What to expect from the upcoming Sony announcements…

UPDATE: So let me start by reminding you that the info that Sony will announce some new lenses this week is still unconfirmed. Two sources heard there will be an announcement this week while other have heard nothing. So let’s take this with a grain of salt for now…
That said we will not have to wait much longer anyway to see new stuff from Sony and I hope I can give you some SR5 ranked rumor about that soon. Now it’s important to sum up what we can expect to get by Sony:

Highly reliable rumors (90% chance these are true):
1) Just like 2016 also 2017 will be the “year of lenses”. This is the main focus of Sony right now. But of course we can expect one or even two new FF E-mount cameras too!
2) 16-35mm f/2.8 GM. This lens is coming soon. It was even “hinted” by Sony Artisans :)
3) Budget 85mm FE
4) New telephoto FE primes (maybe a 400mm FE?)
5) Sony is working on new dual card slots E-mount FF cameras
6) High End E-mount FF camera priced above the current A7rII is coming too. But the exact release time is still unclear.
7) Sigma will announce their first FE lenses this year

Medium reliable rumors (60% chance these are true):
1) The next A-mount camera should be the A77III. But if it gets released in 2017 is yet unconfirmed.
2) A7markIII is rumored to ship this summer

Low reliable rumors (30% chance these are true):
1) RX5 APS-C camera

Just me dreaming:
1) Sony RX medium format camera with the 55x41mm sensor

And now let’s talk about the possible timing of the next Sony announcements: The big CP+ show takes place in late February. But we know Sony likes to announce new stuff off these events. Last year they had an announcement two weeks AFTER the CP+ show. I expect Sony to announce new FE lenses first. New camcorders will be announced in April and probably new cameras in May-June. But that’s just a guess for now…