As you can see from the image on top Sony has a press briefing scheduled for April 23 at the World Photography Awards. Trusted Sources confirmed Sony will have a product announcement on that day. But I am not sure yet we will get the A7rII on that event because I heard of another (E-mount related) announcement in May. It’s yet a complete mystery what kind of camera they will announce on April 23. I don’t wanna give false hopes to A-mount followers but last year they announced the Sony A77II on the Photography Award event. So maybe… :)

To sum up. We have three rumored announcement dates:
1) April 12: NAB show Sony press conference. No new E or A-mount photocamera coming (just camcorder stuff).
2) April 23: Worldphoto event: ???
3) May announcement: New E-mount cameras/lenses.

If you think that it makes no sense having three different product announcements within 30 days…note that last year Sony made three separate announcements too: Sony A7s on April 6. Sony A77II on May 1. RX100 on May 16.

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Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

(SR4) Sony A7rII is coming:
Over the weekends I got more confirmations from one source that indeed the Sony A7rII is the next FF camera to be launched by Sony. There is yet no exact launch date I can share but the release really appears to be imminent. One anonymous source also shared some A7rII tidbits (take that as SR3):

– It has the same A7r 36 megapixel sensor
– Improved high ISO (thanks to the improved processor)
– Faster autofocusing
– 5 axis stabilization (exactly the same system used by the A7II).
– A7II alike body size
– Silent shutter mode (at last!)

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Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

I am very busy working on a whole bunch of rumors but let’s start with an important rumor correction. The highly trusted source who shared as first the 50MP camera rumor said that he misunderstood the release timing info he got directly from Sony. The 50MP camera is not going to be announced the next few weeks. But it’s definitely ready to be for sale within 2015. He said sorry to SAR readers for the wrong timing info but there was a miscommunication between Sony and him.  The good news is that another source confirmed the camera will come this year and that indeed the Sony 50MP FF sensor has a very new design and will “easily” outperform the Canon 5ds sensor.

Another good news: Confirmed the A7rII is in production and coming damn soon!

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Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

Image on top show the HDC2500

I have a non-Alpha rumor I want to share for those of you interested in pro video stuff. A source told me a new HDC camera will be announced soon:

The HDC4300 is a camera unit equipped with a 2/3-inch, 9.8 megapixel, 3-chip CMOS image sensor for super motion video camera systems.
In addition to standard HD and HD high frame rate imaging, it also supports 4K multi-format imaging.

And some more info via another source:

Replaces HDC-2500, shoots 4k up to 60fps & 1080p at 240fps. B4 mount 2/3in HD glass, future of 4k Sports OB

For A or E-mount followers: So fare I have yet no reliable info about a new 4K camera like a Sony A7sII or A-mount 4K cam coming at NAB.

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Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

The Sony A7rII specs are kept secret in Sony Japan headquarters. And while I am trying to get through that secrecy wall let us all know what you hope to get with the new A7rII. That’s my personal improvement list:
– Silent shutter mode
– “uncompressed” RAW
– Phase detection AF
– Same grip and improved button layout of the A7II
– Same 5 axis stabilization as the A7II
– Improved battery life

And you?

Sony will soon announce two new fixed lens compact camera. One of them should be the HX60v successor. I have no details about the second compact but it should neither be a RX nor a QX camera.

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Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

We got rumors about two new Sony Full Frame cameras. The A7rII is rumored to come very soon while the second 50MP camera release timing is yet unclear:

1) The Sony A7rII Full Frame E-mount camera (with the same A7II 5 axis stabilization and improved autofocusing). Shipment in May-June. I am yet not sure about the sensor but so far I “believe” it uses the same or tweaked version of the current 36MP sensor. But that’s just my “feeling” and not a “rumor” coming from sources.

2) The official Canon 5Ds competitor! A new 50 Megapixel Sony camera using a new Sony sensor (not the Canon 5ds sensor). It is yet unclear if the new 50MP camera is the long time rumored A9 PRO E-mount camera or the new A-mount camera flagship. I actually hope Sony is thinking to release both at the same time…but that’s again just a wish of mine and not a rumor.

The A7rII is rumored to come in a special April (or at last May) announcement. The second 50MP cam release date is yet unconfirmed. For now sources could nor confirm or deny if there will be also some RX and APS-C E-mount camera announcement. I can add that almost certainly we will have new 4K camcorders. More about that soon on SAR.

Some behind the scene rumors: The new Sony 50MP camera is said to “easily OUTPERFORM” the Canon 5ds camera in terms of image quality at low ISO.

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Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!