Is the future for DSLR/SLT Full Frame only?
I am pretty sure Nikon, Canon, Sony and maybe Pentax will bring us plenty of new Full Frame cameras at Photokina. And the battle will be particularly tuff in the…
The Sony “Go Pro” action camera is coming for real!
And the next rumor turned out to be correct. A couple of months ago we first reported that Sony was ready to launch a Go Pro competitor. Tonight Sony Blog…
SAR back online (some comments lost)
We had a pretty much severe issue. The disk of SAR was actually full and it caused a sever damage to the database. There were also two other issues with…
(SR4) Sony is working on the release of two different 50mm Alpha lenses.
The past months I got different rumors about a new 50mm prime. Some sources said it’s a Zeiss, some a Sony, some said it’s f/1.2 and some said it’s f/1.4.…
(SR3) Next Sony announcement in early-mid June?
The (superexpensive) Leica X2 is the last of the APS-C model with fixed lens. Is Sony coming as next? I am getting first reports about a possible new Sony product…
Sony annnouncement soon….
Good Morning! Its 5am here in Europe and I am here on SAR ready to start the coverage fo the NEX-F3 and A37 release. I am also curious to see…
(SR5) At least four major new lens introduction at Photokina!
Before you forget it: On Thursday (May 17th) at around 6-8 am in the morning (London time) Sony will have a big product announcement. As you know there will be…
A critic of the Sony strategy by Photojottings.
Sony is active on three fornts, the NEX system, the APS-C system and the Full Frame system. But despite all the (well deserved) merit for launching new tehcnologies (like SLT…
Rumor roundup: Fixed lens APS-C camera to be announced in Summer. Hybrid E-A mount cam in 2013.
I am being asked by some SAR readers what's the news on the fixed lens APS-C model and the Hybrid camera concept. The news I have says that the APS-C…
Reminder: Sony announcement on May 17th. (Next announcement in Summer)
Good Morning! In case you forgot it, we are ten days away form the next big Sony announcement. Every image and spec of the new camera and lenses have been…