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October 11, 2014
Posted in news

Canon mega teaser was a double flop: No new camera and wrong advertising based on a movie shot on a Sony.

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Canon “Impossible Teaser” revealed to be a double flop:

1) First, they teaser promised so much that all people expected to see some kind of exciting new camera. But instead they announced a “self promoting” new site.

2) The video ad you see on top tells the story from Uruguayan film director Fede Alvarez who shoot the famous viral “panic attack” video (here on Youtube). But the director itself commented on the Canon video to tell them that he shoot the movie on a Sony and not on a Canon camera!

Bildschirmfoto 2014-10-11 um 12.16.01

Amazing how companies keep doing that kind of huge marketing mistakes. There is now a lot of humor-shit about Canon and one of them is that nice anti-impossible-teaser spotted by our friend Steve on CanonWatch.

October 8, 2014
Posted in news

Sony Tidbits…


Sony RX100M3 Revisited

The New Zeiss Loxia 50. What to expect? (DearSusans).
mecablitz 26 AF-1 digital / Sony data sheet.
Zeiss Otus 85mm tested at Lensrentals.
A6000 ISO test at Soundimagesplus.
Sigma 24-105mm image sampels at Yodobashi.
Zeiss Otus 85mm tested at Lenscore.org.
A5100 review at Phtographyblog.
A6000 test at Soundimagsplus.
Sony E PZ 18-105mm f/4G OSS Sample Images (Photographyblog).

Baron:Two friends take a bone-jarring ride in all an terrain vehicle. Watch their adventures as we film them from the air with our aerial drone. On the ground we filmed with our Sony AX100 4K camcorder. Right in the ATV with them is the ActionCam, shooting away. All 3 camera angles were edited using Multicam Mode in Final Cut Pro X. Here’s the short film: http://youtu.be/2J8UX9uzyeI

October 8, 2014
Posted in news

A little help for Zeiss: These should be your next FE Loxia lenses coming in 2015 :)

I am sure Zeiss will release many more new Loxia FE lenses in 2015. Now let us help them to decide which one they should release first! Let’s guess for a moment that they will base their new Loxia lenses on the ZM lens design. Here are all of them:
Distagon T* 2,8/15 ZM (Click here to see price on eBay).
Distagon T* 4/18 ZM (Click here to see price on eBay).
Biogon T* 2,8/21 ZM (Click here to see price on eBay).
C Biogon T* 4,5/21 ZM (Click here to see price on eBay).
Biogon T* 2,8/25 ZM (Click here to see price on eBay).
Biogon T* 2,8/28 ZM (Click here to see price on eBay).
Distagon T* 1,4/35 ZM (brand new here at BHphoto)
C Biogon T* 2,8/35 ZM (Click here to see price on eBay).
C Sonnar T* 1,5/50 ZM (Click here to see price on eBay).
Sonnar T* 2/85 ZM (Click here to see price on eBay).
Tele-Tessar T* 4/85 ZM (Click here to see price on eBay).

Now, the question is, which three ZM lenses should they make first in a proper “Loxia” version?

Select a maximum of three Loxia FE lenses Zeiss should make:

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Hope Zeiss will listen to you!!!

Zeiss Loxia preorders:
Zeiss Loxia 50mm f/2 Planar T* Lens for Sony E Mount at BHphoto, Adorama., WexUK, CameraPro.
Zeiss Loxia 35mm f/2 Biogon T* Lens for Sony E Mount at BHphoto, Adorama, WexUK, CameraPro.
Zeiss Lens Hood for Loxia 50mm f/2 Planar T* Lens at BHphoto and Adorama.
Zeiss Lens Hood for Loxia 35mm f/2 Biogon T* Lens at BHphoto and Adorama.
Zeiss 52mm Front Lens Cap for Touit and Loxia Lenses at BHphoto and Adorama.
Zeiss De-Click Key for Loxia Lenses (5-Piece Set) at BHphoto and Adorama.
Zeiss Rear Lens Cap for Loxia E-Mount Lenses at BHphoto and Adorama.

October 7, 2014
Posted in news

This is how the A7r looks as “Silver edition”!

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Recently both Olympus (Silver E-M1) and Fuji (X-T1) launched the sort of Silver special editions. Don’t know if that is something SAR readers would like to get too. If you want to see how this would look for real Antonius Widjaya posted those images of a custom paint Sony a7r.

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October 6, 2014
Posted in news

Adobe now supports the A5100 and QX1. Also adds plenty of A and E-mout lens profile supports.

Bildschirmfoto 2014-10-06 um 20.39.45

Adobe now addes full support for the A5100 and QX1 E-mount cameras. There are also plenty of new lens profiles. All the info can be read here: blogs.adobe.com/lightroomjournal/2014/10/1366.html

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