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July 19, 2015
Posted in news

A Sony A7s video goes viral: “The Drone” by Jordan Rubin.


SAR reader Jordan Rubin realized that video gone viral on Youtube. He kindly explained me why he choose the Sony A7s to realize it:

As a huge Sony fan, we decided to shoot “The Drone ” at a friend’s house using my Sony A7s. It was a two day shoot and I was trying to accomplish the modern horror trailer look, with a very limited budget. Luckily my Zombeavers DP Jonathan Hall was available. He brought his set of Rokinon DS lenses which allowed us to pull focus legitimately. I love my Sony FE lenses, but the lack of geared focus and iris rings would have made it a nightmare for our 1st AC to properly follow the actors.

The A7s was great, obviously because it allowed us to shoot in low light conditions – plus, having been spoiled by shooting my first feature in ARRIRAW, it was exciting to be able to use the A7s picture profiles for more dynamic range and the RAW-like flexibility to accomplish legitimate color-timing in post. I didn’t want to limit my base ISO to 3200 (S-Log limitation on the A7s), so I chose these settings instead:

Gamma = cine 4
Color = s-gamut
Detail = 0 (default)

gamma = cine 2
Color = s-gamut
Detail = 0 (default)

Some people recommend dialing down the detail and adding sharpening in post, but I prefer to keep it set at zero. We also rented a modest light kit and a speed rail slider to add some production value – and I colored the project with a combination of FCP, Premiere Pro and the FilmConvert plugin.

I was very happy with the result. I switched over to Sony from Canon about a year ago and I couldn’t be happier. I’m looking forward to getting an RX100M4 this week to experiment shooting 4k and super slow-motion with a pocket sized camera!

Jordan Rubin, Director

Sony A7s store links:
Sony A7s in USA/CA at Amazon, Adorama, BHphoto, Sony USA, Sony Canada.
Sony A7s in Eu at Sony DE, UK, ES, FR, IT, NL, BE, AT, CH, SE, NO, FI, PL. And Wex UK.
A7s Gariz leather case in Black (Click here), Brown (Click here), Red (Click here) and Orange (Click here).

July 19, 2015
Posted in news

This week SAR readers photos selection.

Alexandros Apostolopoulos‎
Sony A6000 and sel16f2.8 from Cyprus Aphrodite’s Rock – Paphos
(4 Horizontal shots)

1) Submit your picture with a message and picture here: or on the SonyAlphaForum image section.
2) Like and comment the pictures from other readers here: and on SonyAlphaForum.
3) A selection of most liked pictures by the community and by me SAR admin will be posted weekly on SAR.

Note: When sending a pic feel free to also add a link to your site to promote yourself!

Read the rest of this entry →

July 18, 2015
Posted in news

Zeiss Batis US shipment delayed til mid August.


Zeiss delayed the USA release of the new Batis lenses. They will ship in mid August only according to BHphoto. In Asia the lens is already shipping. Don’t know if Europeans will have them in time or not.

Zeiss Batis store links:
Zeiss Batis 85mm f/1.8 lens in US at Adorama, Bhphoto. In Eu at Amazon DE, WexUK. In Asia at Digitalrev.
Zeiss Batis 25mm f/2.0 lens at Adorama, Bhphoto. In EU at Amazon DE, WexUK. In Asia at Digitalrev.

July 18, 2015
Posted in news

Sony Tidbits…

Cinematographer Rob Hardy, BSC discusses EX MACHINA
from Sony Professional USA on Vimeo.

Video on top (found via EosHD): For your viewing pleasure, here’s Rob Hardy BSC on shooting Ex Machina. Cameras used were the Sony F55 and F65, with anamorphic lenses.

Using Profoto with Sony Alpha Series (SonyAlphaForum)
Cinematography: 7 special effects that anyone can do for free (TheNakedCamera).
PlayMemories Camera Apps “Time-lapse” & “Angle Shift Add-on” : Wharf(Tilt) on Youtube.
PlayMemories Camera Apps “Time-lapse” & “Angle Shift Add-on” : Milkyway(Custom) on Youtube.
Stuttering/Choppy Pan with A7S (SonyAlphaForum).

July 17, 2015
Posted in news

Sony Tidbits…

RX100 IV & RX10 II – Super Slow Motion- Children | Cyber-shot | Sony

Sony A7 with Canon 20mm FD review by Philip Reeve (SonyAlphaForum).
Zeiss Loxia 50mm f/2 Review (Photographylife).
Sony 90mm FE test at Spanish DSLRmagazine.
FE 28mm tested at French Focus Numerique.
Commercial for German Cinema shot on Sony Alpha A7s and Atomos Shogun (SonyAlphaForum).
My First Experience with the Sony PXW-FS7K Made Me a Convert (Sony Blog).

Jimmy:Wanted to share a lens test I did with the Sony Zeiss 55mm f1.8 (mated to the Sony A7). I was shooting straight into the sun during golden hour and wanted to test the detail, clarity and bokeh in extreme conditions. I go through 30 images in Lightroom and the results are stunning!  :

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