Preorders:
In the USA at BHphoto, Adorama, Amazon, FocusCamera.
In Europe at Calumet DE. Foto-erhardt DE. Fotokoch DE. Wex UK. Park UK.
Sony HVL-F28RM External Flash at BHphoto.

–

You can now download the Sony A7c help guide at helpguide.sony.net/ilc/2020/v1/en/index.html

Preorders:
Sigma 105mm f/2.8 macro at BHphoto. Adorama. FocusCamera.

Reviews:
Hands-on by Explora. Review at SonyAlphaBlog.

Note:
Sigma has promised the launch of multiple “products” today but we only got the 105mm f/2.8 lens. I guess with the plural “products” they mean that this lens comes for two different mounts: E and L-mount :(

Videos:

We know the 105mm f/2.8 FE macro will be the only “production ready” lens to be announced today. But let’s hope they will tease the launch of some future exciting lenses too!

Let’s see if they will be spot on:

Sigma 100-400mm DG DN on APSC review (final production)

The New Sigma 100-400mm for Sony FE Makes Us Really Wonder (ThePhoBlographer).
Sony A7S III vs Panasonic GH5s: Low Light & Dynamic Range Battle (Camera Conspiracies).
Punch It up with the New Creamsource Vortex8 LED Panel Light (Explora).
Sony 20mm FE test at Mapcamera
Stabilization Shootout: Sony A7S III vs Canon EOS R5 vs Panasonic S1H (Slashcam).
new Camrote APP 1.6 released.
Back to School: What You Want versus What You Need (Explora).

Personal photos and tests from SAR Admin Andrea on Instagram, Twitter, Facebook, Flickr and 500px.

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View this post on Instagram

This is the new #Tokina SZX 400mm f/8 Reflex MF Lens for Sony E (APS-C)⁠ -⁠ ⁠ #mirrorlesscamera #mirrorlessgeeks #cameragear #camerageek #mirrorlessgeeks #camerasetup #camera⁠ #sonyimages #sonyalphasclub #sonyalpha #sonyphotography #sonyphotogallery #sonyalpharumors #sonyalphagear #SonyPhotoGallery #SonyAlphasClub #SonyMirrorless #sonyalphaphotos #sony #sonyalphauniverse #sonyalphaclub ⁠ ⁠

A post shared by Andreas Photography world (@andrea_pizzini_photographer) on Aug 28, 2020 at 6:58am PDT

Preorders:
In the USA at BHphoto, Adorama, Amazon, FocusCamera.
In Europe at Calumet DE. Foto-erhardt DE. Fotokoch DE. Wex UK. Park UK.
Sony HVL-F28RM External Flash at BHphoto.

Manny Ortiz

Jason Vong

BHphoto

Miguel Quiles

Sidney Diongzon

ValueTech (German)

Hugh Brownstone

Adorama

SonyAlphauniverse

Photolari (Spanish)

CameraPro

TheCameraStoreTV

Digidirect

Julia Trotti

Wex

Simone (Italian)

Adam Teeoo
“I see Light”
Buffy fish owl in flight.
Shot in the wild. All natural lighting.
Sony a9 + FE 600mm F4 GM (Handheld)
#sonyalphagallery

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