Hasselblad and Sony. The beginnning of a new medium format strategy. (Poll: Would you buy a low end medium format camera?).

So, the rumors we posted were right and Sony is indeed entering the medium format world by producing CMOS sensor for Hasselblad. Obviously, the soon to be announced H5D-50C is expected to cost $1000 per million pixel which means…about $50,000 just like the model it replaces, the H5D-50 model (here at BHphoto).

But as I have been told by my Hasselblad sources there are other very interesting aspects to know:

1) Hasselblad and Sony are working on quite revolutionary new sensor tech that will fit in future medium format sensors. And some of this tech will spread to the lower “Full Frame” sensor market. (This comes via one of my good sources).

2) It has been not decided yet but it’s a possibility: Hasselblad and Sony could also launch “cheap” medium format cameras to seriously compete in Nikon’s and Canon’s High End Full Frame market. Pentax already did this with the [shoplink 24095 ebay]Pentax 645D (around $6000 or 6000 Euro here one Bay)[/shoplink].

Point 1) is almost certain to happen while 2) is just speculation. But I am curious to see how many of you would be interested to get this:

Do you feel Sony has to make a sort of EOS-R5 8K camera too?

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First picture of the Hasselblad Solar A-mount camera!

Well, it’s really a Hasselblad day today! What you see on the picture on top is the Hasselblad Solar. It’s a new A-mount camera based on the current Sony A99.  And I have to say the camera looks better than the previous released sketch (posted here on bottom).

There is no info about the price and release of the camera yet. But it doesn’t look as fancy or exaggerated luxurious as the [shoplink 22672 ebay]Hasselblad Lunar (Click here)[/shoplink] or [shoplink 22673 ebay]Hasselblad Stellar[/shoplink]. This may be the first time Hasselblad makes a really interesting variation of a Sony camera?

 

image via Photorumors.

Sony UK confirms new mirrorless camera is coming!

 

I repeated many times that soon Sony will announce the NEX-6/7 successor. And now Sony UK confirmed at Photographyblog that there will be “new compact system camera models at both the CP+ show and Photokina later in the year“. As you know the big CP+ photoshow in Yokohama starts on February 13. Along that Sony UK also said that they will launch a new “ultra-zoom bridge camera” with a “faster processor than previous generations“.  And this is going to surprise some readers here: Sony UK said they sold out the QX10 and they also have strong sales on the QX100. And that’s why a second generation is definitely coming. Stay tuned on SAR. I am pretty sure early camera specs or even images will leak out soon…

(SR4) Sony A77 successor to ship in June! No A65 successor coming.

I reported previously the A77 successor would come in Spring. According to one trusted source the new APS-C A-mount camera will be in Stock in worldwide store for June. It will be the official replacement for the A77. And another news is that there will be no A65 successor. So expected one APS-C A-mount camera only.

I also have been told that this isn’t a small upgraded camera. There are some brand new tech inside. Hope to get 99% reliable specs info as soon as possible. I have been told Sony developed a couple of different prototypes and they are trying to hide what the final specs will be.

I am still not sure when the camera will be announced but my guess is for April. Before that we will have a new NEX-7 successor announcement (likely in 2-3 weeks from now).

Oh, one more thing: I didn’t get an official release period for the A-mount FF yet. But it’s coming don’t worry :)


Message to sources: You can send me more info anonymously by using the contact form you see on the very right of your browser. You can also contact me directly at sonyalpharumors@gmail.com.
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Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

Debunking the next false rumor: Sony A95 in China.

Image of the fake A95 entry

I see there is some buzz on the web because the Chinese Site PConline added a Sony A95 camera into their database.

Just to be clear. That site always creates such fake entries to be promoted. It’s years now they are doing so. Sometimes they have been right on the camera names but just because they read rumors or because it’s easy to guess the name of a possible camera successor.

(SR4) A77 successor has on sensor PDAF

Ok guys, I finally start to have a tiny bit more reliable info about the next A-mount cameras coming in Spring. I just have been told by one source (and confirmed via another one) the next Sony A77 successor is definitely coming and it will have on sensor PDAF. The big question they could not answer yet is if this means that the A79 (or whatever the name will be) comes with or without semitransparent mirror.

As you know Sony already patented such a camera (United States Patent Application 20130113982). I have been also told that Sony managers try to avoid answering any question about the future of the SLT tech. Let’s see if the A79 will be the first camera without that mirror in between…

P.S.: Save $300 on the VG-C77AM Vertical Grip with Sony A77 Digital SLR Purchase at Amazon US (Click here).


Message to sources: You can send me more info anonymously by using the contact form you see on the very right of your browser. You can also contact me directly at sonyalpharumors@gmail.com.
For readers: Subscribe the RSS feed (Click here) and Twitter (Click here) stream and the Facebook fan page (Click here) in order to not miss any news!

Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

(SR1 UPDATED:) Rumor (or joke?) about a new E-mount FS960 with 4K.

Someone at DVXuser said there is a new Sony FS series in the hands of beta testers now. Its supposed to be called FS960. It will do 4K at 60p, Full HD at 120p continous, and 240fps without buffer. Price will be 12K$. UPDATE: I am not sure if this one is a rumor floating on the forum or just a joke. So take it easy :)


Message to sources: You can send me more info anonymously by using the contact form you see on the very right of your browser. You can also contact me directly at sonyalpharumors@gmail.com.
For readers: Subscribe the RSS feed (Click here) and Twitter (Click here) stream and the Facebook fan page (Click here) in order to not miss any news!

Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!