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You get some free stuff with the A7/r/s cameras sold at BH and Adorama:
Free battery and case with the A7 at BHphoto (Click here).
Free battery and case with the A7s at BHphoto (Click here).
Free case with the A7 at BHphoto (Click here).
Free Rode mic, cleaning kit and SD card with the A7s at Adorama (Click here).
Free bag, cleaning kit and SD card with the A7s at Adorama (Click here).
Free case, cleaning kit and SD card with the A7r at Adorama (Click here).
Free bag, cleaning kit and SD card with the A7 at Adorama (Click here).

Shenikon now unveiled the price of the new FE lenses through their eBay store:
Zeiss FE 35mm f/1.4 for $1,729 (Click here to see it).
Sony FE 24-240mm lens for $1,099 (Click here to see it).
Sony FE 28mm f/2.0 lens for $459 (Click here to see it).
Sony 16mm Fisheye Converter for $319 (Click here to see it).
Still missing is the 90mm macro lens price.

Not that all prices are in Dollars but sold by a Hong Kong store. US prices in US stores may be different! That said I even cannot confirm yet if those prices are correct. But we will know it very soon! Stay tuned on SAR!

Very surprising to see that. But eBay store Shenikon is already accepting preorders on the new Zeiss FE 35mm f/1.4 lens via their official eBay Store (Click here to see it).

Shenikon writes:

This is a brand new, unused and unopened Carl Zeiss Distagon T* FE 35mm F1.4 ZA Full-Frame Wide Angle Lens. It is made in Sony E Mount for all Sony mirrorless digital cameras. It comes with lens hood, tripod stand, lens case, front cap, rear cap and user manual and all original packaging.
This is a pre-order. Item will be shipped on or before 13th March 2015. If you have any question or want to combine shipments, please feel free to contact us. We look forward to serving you.

I would be surprised to hear that’s a mistake made by them. I really do hope this means all four new FE lenses will ship from March 13.

This is a Guest post from Guest post from Austrokiwi (first posted on SonyAlphaForum).

I read with amusement the complains of those who say there are not enough lenses for the sony FF e-mount system.  I get the impression the people who complain about the lack of lenses are;

1. Just envious Nikon and canon owners who are looking at a means to knock the mirrorless revolution.  Perhaps they just want to sound intelligent  when saying they will not switch to mirrorless.
2. Professionals who tend to blame their tool and  simply lack the old analogue skills. ( they are technicians rather than artists)

I,m an amateur so I guess the pros will say the A7r is made for me!!! That’s not to say the camera isn’t without its frustrations. I take macro photos and that shutter has me saying lots of naughty words  at times. Lets hope there is an A7RII  or the A9 with an EFCS  as well as the IBIS.

I use a range of lenses on the A7r, Old minolta legacy lenses an EOS mount Petzval( thank you Lomography) as well as microscope objectives and enlarger lenses. For my macro photography I wanted a tilt shift system. Of course I wanted a wide angle Tilt shift as well . The compromise was  to order a Mirex Tilt shift adapter ( A truly simple  effective piece of engineering). Following the some discussions with the manufacturer( I had started out thinking the Mirex would be best as a M42 mount)  I settled on a Mirex Mamiya 645 -EOS adapter which of course is fitted to the A7r via an EOS – Nex adapter.  The result isn’t beautiful but the results are. I then purchased two Mamiya 645 lenses  a 35mm wide angle and the 80mm macro. Heres a shot of the 80mm macro in action:

This is the sort of picture it produces:

The 35mm ( Mamiya Sekor C 35mm F 3.5 N) produced this test panorama:

And with the tilt function:

Follow the full discussion at SonyAlphaForum.

Sony announced that it will release a new firmware update for the FS7 in March. What’s new in firmware Version 2.0:

FS7 store links:
Sony PXW-FS7 body only at BHphoto, Adorama and Amazon.
Sony PXW-FS7 with 28-135mm lens at BHphoto.
Sony VCT-FS7 Lightweight Rod Support System for PXW-FS7 at BHphoto.
28-135mm at Amazon, Adorama, BHphoto.
28-135mm powerzoom in Europe at Sony DE, UK, ES, IT, FR, CH, AT, NL, BE, FI, SE, NO, PT.
Sony 128GB XQD Memory Card G Series 400MB/s at Adorama and BHphoto.
Sony 64GB XQD Memory Card G Series 400MB/s at Adorama and BHphoto.
Sony 32GB XQD Memory Card G Series 400MB/s at Adorama and BHphoto.