October 11, 2010
Posted in reviews

NEX firmware test and new review


Dpreview tested the new NEX firmware and you they started with a nice compliment to Sony: “It’s apparent that the company has listened closely to what users and reviewers have been saying, and has corrected many of the camera’s shortcomings.”

Photographybay reviewed the Sony NEX-5 and became a big fan of the camera: “Aside from a few minor quibbles with regard to its controls and functionality, the Sony NEX-5 is an otherwise great mirrorless camera.”

In US the NEX-5 is in Stock at (Click on shop names):
Amazon, Adorama, BHphoto and eBay.

In Europe the NEX-5 is in Stock at (Click on shop names):
Amazon Germany, Amazon UK, Amazon France or Pixmania (DE, BE, FR, AUT, UK, NL, PL, ES, IT)


October 9, 2010
Posted in reviews

First Sony A580 and Zeiss 24mm f/2.0 user hands-on. (Download the A580 manual)


A first A580 user hands-on has been posted at dpreview forum. And you can download the A560/A580 manual here: http://pdf.crse.com/manuals/4207863111.pdf. Another user posted some image samples of the new Zeiss 24mm f/2.0 lens on Flickr.

The Sony A580 is available for preorder in US at BHphoto and In Europe at Amazon Germany

The only store we found that has the A580 in Stock is in Greece at Photoagora :)

The Zeiss lens is available at Amazon, Adorama and BHphoto. In Europe at Amazon DE and Amazon FR.

October 8, 2010
Posted in news

Sony looks to edge Nikon (at least in Korea)


Koreatimes writes that :”Sony is confident that the latest additions to its Alpha series of translucent mirror cameras will prove to be among the first of many intriguing products that could eventually shake the (Canon/Nikon) hierarchy.

They interviewd Mr.Kimihiro Itoki, who heads Sony’s Korean business. He said that “Sony looks to edge Nikon for second-place in the interchangeable lens cameras market here, including both the DSLR and the new breed of high-quality shooters, by the end of next year, to gain on Canon. The latest Alpha models will help us claim and solidify the second-position in Korea’s interchangeable lens digital cameras market and narrow the gap with Canon.’’

Sony had about 20 percent of the Korean market in interchangeable lens cameras at the end of the third-quarter, due to the popularity of its Alpha Nex mirrorless models. Sony has established leadership in the emerging market for mirrorless cameras here with an estimated market share of 40 percent due to the popularity of the Alpha NEX. The goal is to achieve a 50 percent share, Itoki said.


Via Photorumors

October 7, 2010
Posted in news, reviews

Sony A55 unboxing and new Overheating communication.


Some more video samples have been posted by one of our readers on youtube: http://www.youtube.com/user/Canrocked?feature=mhum

Reminder: The A55 is in Stock at Amazon US, Sonystyle, Pixmania Deutschland, Pixmania Belgium, Pixmania Austria, Pixmania UK, Pixmania Holland, Pixmania Poland, Pixmania Italia, Pixmania Suisse, Pixmania Spain, Pixmania France.

Sony Japan posted some more details about the Overheating issued (See graph above). By the way, we tested the A33 and didn’t notice any overheating problem at all!

October 7, 2010
Posted in rumors

(SR5) Sony mirrorless product announcement on October 12 (Colored NEX cameras or something else?)


Sony-alpha.saloon.jp found a scheduled press release from Sony at SankeiBiz that says that on October 12 at 13:00 Sony will “Unveil a new SLR mirror-less product“. I believe Sony will show the colored Sony NEX-5/NEX-3 cameras. It makes no sense to announce the NEX-7 right AFTER Photokina or not?

Reminder: According to our sources the NEX-7 will be a professional mirrorless camera that will compete against the new Panasonic GH2.


Via Sony-alpha.saloon.jp

October 7, 2010
Posted in rumors

2011 is the year for Sony professionists!


Here I am again working on new rumors! Photokina is over and it didn’t bring us any new A700 or A900 successor. But the last 4-5 weeks I received many rumors about those cameras and the new lenses. I thank all anonymous sources for sending me the info. I didn’t post most of those rumors because I wanted to double-triple check everything with other sources. In those days I learned that the rumors I received about the A77, A950 and the new Zeiss and Sony G lenses have proven to be 90% correct. So I will start to post some rumor soon.

What I can tell you now is that 2011 will be a very exciting year for professionists. New High-end APS-C and a new fullframe camera will be announced. And both will be from ground up redesigned cameras with some very advanced technologies. There will be new Zeiss primes/zooms and also High-end NEX cameras and lenses. I have only two bad news:

1) It looks like Sony stopped the development of the firmware upgrade for current Sony A850/A900 cameras. The reason is that they had issues with the software of those cameras.
2) The A77 and A950 (tentative name) will not be announced during the first 4-5 months of 2011. So we have still to wait a little bit :(

Yes I do agree with you, Sony is late with the A77 and A950. We all expected those camera to be announced in 2010. But my sources told me that this happened because Sony wanted to bring some very advanced innovation with those cameras. So let’s wait and see…

To all my sources: It would be nice if we cans tay in touch so please create a fake email account to contact me. I would love to stay in touch with you. Thanks :)


October 6, 2010
Posted in deals, reviews

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