The Cp+ show is kicking off on Feb 22 and these are the new product we will get:

• Sigma 500mm f/5.6 (Feb 20 at 8pm New York time)
• Sigma 15mm f/1.4 diagonal fisheye lens (Feb 20 at 8pm New York time)
• Sony 24-50mm f/2.8 G (Feb 21 at around 10am New York time)

Some additional tidbits:

• Laowa 10mm f/2.8 FE reorder will open on Feb 20 at 8am New York time
• Sony will also launch this new 5G device in USA and Eu

And now to the HOT stuff: I was finally able to triple check the rumor about the so called “WOW” product. This means that after the CP+ show I can finally share first 100% reliable info about this. All I can say to you for now is the following:

• No other manufacturer ever did this!
• it’s a kind of product of much broader interest than the A9III (which is a niche product). So most of you will be happy to get this…even if it’s expensive!
• It should be also the first product of a new kind of lineup.

I likely will do a live stream about this WOW product soon. If you want to be notified about when this is going to happen that subscribe here:

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This is a new image of the near production ready Viltrox 135mm f/1.8 FE lens. This will be Viltrox first “LAB” series lens. This series aims to achieve the highest Image Quality possible.

On February 21 Sony will only announce the new 24-50mm f/2.8 G lens. I have been told the price is 1299€.

I know you are frustrated nothing else will be announced but don’t worry…I am here to cheer you up with some solid prospect:

1. It looks very likely that Sony will have another announcement pretty soon after the CP+ show
2. I am working on that “WOW” rumor. If all goes well in early March I can tell you what’s coming that is truly cool
3. I have been told the year will start slow (ZV-E10II announcement for example) but get better towards the end. So be patient!

While the US pricing should be just under $3,000 ( I guess $2999) the European pricing will be around 3500 Euro. A bit too high probably? What do you think?

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Sigma will announce those two new lenses on Feb 21:

• 500mm F5.6 DG DN OS | Sports
• 15mm F1.4 DG DN DIAGONAL FISHEYE| Art

Sigma 500mm f/5.6 specs:

• Lightweight lens…less than 1,5kg and so the lightest telephoto prime lens you can buy.
• Very fast AF on Sony A1 (lens has linear motor)
• The lens sharper than the Sony 200-600 G
• very low chromatic aberration
• Coming for Sony E and Leica L mount cameras
• Price just under $3,000 and around 3500 Euro.

As expected, all those rumors were totally unfounded. The Canon R1 is not coming any time soon!

I told you previously to not trust all those specs you read on the web, and I told you my trusted sources did not get ANYTHING about a possible Canon R1 release any time soon. Latest rumors do now say that we will get first a new R5II in late Spring and the R1 sometimes after that.

What does this mean for Sony?
With the upcoming major A1 firmware update and the fact that Canon is late with the R1, Sony doesn’t have to rush with the release of the A1II. Like I told you before at best we are getting the A1II in November….but my bet is on an early 2025 announcement.

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via CR

Damn what a surprise! Around February 21 (day varies according to timezone) Sigma will announce two new lenses:

• 500mm F5.6 DG DN OS | Sports
• 15mm F1.4 DG DN DIAGONAL FISHEYE| Art

And that 15mm f/1.4 is a never seen before kind of lens. Nobody ever made such a fast Full Frame Fisheye lens before. The only lenses coming close are the Olympus 8mm f/1.8 Fisheye PRO (it’s a MFT lens so FF equivalence is 16mm f/3.6) and the Canon EF 8-15mm f/4L Fisheye USM Lens. Having a f/1.4 fisheye lens will likely open some new possibilities never explored before. Bold move Sigma! But I wonder how big this lens will be! I bet it’s going to be massive! I hope trusted sources can soon share some images and full specs of this lens.

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Circular vs Diagonal Fisheye:
The circular fisheye effect gives a 180-degree angle of view across the whole periphery.
A diagonal fisheye effect captures a roughly 180-degree diagonal angle-of-view and a greatly distorted view of the image periphery. This effect is also known as a “full-frame fisheye” effect because the resulting image covers the entire frame.

Reminder: Sigma 500mm f/5.6 specs:

• Lightweight lens…less than 1,5kg and so the lightest telephoto prime lens you can buy.
• Very fast AF on Sony A1 (lens has linear motor)
• The lens sharper than the Sony 200-600 G
• very low chromatic aberration
• Coming for Sony E and Leica L mount cameras
• Price just under $3,000
• Announcement on February 21.

On top you can see the upcoming Sigma 500mm f/5.6 lens mounted on the Sony A1. It’s kind of an odd style…almost looks like it has some telconverter built-in or not? Anyway, I got some additional specs:

Sigma 500mm f/5.6 specs:

• Lightweight lens…less than 1,5kg and so the lightest telephoto prime lens you can buy.
• Very fast AF on Sony A1 (lens has linear motor)
• The lens sharper than the Sony 200-600 G
• very low chromatic aberration
• Coming for Sony E and Leica L mount cameras
• Announcement on February 21.

My guess it’s that will cost $1,500-$2000 less than the current Sigma 500mm f/4.0 for Canon/Nikon.