Sony Japan just announced the white ZV-1 camera
Sony just unveiled the completely white ZV-1 camera. You can preorder it now at BHphoto. Looks neat :)



Sony just unveiled the completely white ZV-1 camera. You can preorder it now at BHphoto. Looks neat :)



Skylum is showcasing some of the new features on their Luminar AI page (test their effect sliders here). You also save 10 Dollars/Euro on your Luminar AI preorder.
Here are two new videos:

I spotted a new Tamron patent describing two new lens designs for Full Frame mirrorless. Tamron is also known for selling their optical designs to Zeiss (for their Batis line). But the design of the 135mm f/2.8 lens is very different from the current Batis 135mm lens.
Also interesting is this 350mm f/4.5 lens:

Adobe launched the new Lightroom 10 software and you can find an overview of all new features here. To purchase the software jump on this page.
Lightroom 10 now supports a bunch of new cameras including the A7c and A7sIII (full list here). It also supports a ton of new Sigma-Voigtlander FE lenses (full list here)
IBIS vs Catalyst Browse – Sony A7SIII A7C ZV1 FX9
Lowepro Announces Two New Top-Loader Bags for Mirrorless Cameras (Explora).
Sony FE 20mm f/1.8 G sample gallery (Photozone).
Tamron 70-300mm FE image samples at TamronMag Japan.
Laowa Focus Tab Adjustment Mechanism for 9mm f/5.6 FF RL, 11mm f/4.5 FF RL and 14mm f/4 FF RL Zero-D (Laowa Youtube)
Tamron 70 180mm: Most Reasonable Telephoto Zoom Lens? (Camera Conspiracies).
How to Create a Time-Lapse of the Northern Lights (Explora).
Laowa 9mm lens test at DC.watch.
Sony A7SIII Stabilization Review | Active vs Gimbal vs Catalyst Browse (Marc Taraz).
Personal photos and tests from SAR Admin Andrea on Instagram, Twitter, Facebook, Flickr and 500px.
Join the new Sony Alpha Camera Facebook group.
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I kindly invite you all to follow our RSS feed, follow us on Facebook and Twitter to not miss news and rumors
We have our own Facebook camera groups and pages you can join to discuss the upcoming new cameras in detail:
Sony A9 group and Sony A9 page.
Sony A7rIV group and Sony A7rIV page
Sony A7sIII group and Sony A7sIII page
Sony A7III group and Sony A7III page
Note: In groups you can post your own stuff like images, news and questions. While on pages you will read the specific camera news from SAR.
You have 24hours only to buy the Photography Bundle 2020 (Click here to see what you get). Everything for just $89!

Next year we are going to get a new A9III and A7IV camera for sure. The new Sony A7rV is more likely to be introduced in 2022. I know Sony read us so please give them a general idea of the necessary improvements (Note: I didn’t add features like fully articulating screen, same A7sIII EVF…because these are kind of obvious to be featured on the A7rV too).
If you have any more suggestions please comment this post!